Mobile devices have invaded the field service industry, providing a major boost for companies that specialize in electrical work, pest control, plumbing and heating, ventilation and air conditioning systems maintenance. SearchCIO-Midmarket recently reported that companies not taking advantage of these mobile gadgets? may already be behind the curve.
Mary Meeker, analyst and partner at Kleiner Perkins Caufield & Byers, recently said at the D10 Conference that mobile growth is on the rise. Highlighting data from Pew Research Center, Byers said the number of Americans who own digital reading devices or tablet computers climbed from 18 percent in December 2011 to 29 percent just a month later in January 2012.
"It's clear that there's gold to be found in the future of mobile computing and that we're on the precipice of what can be described only as a defining moment in technology," writes Wendy Schuchart, site editor at SearchCIO-Midmarket. "The real question is, will midmarket CIOs feel free at some point to make the leap wholeheartedly into mobile technology, or will they continue to play "wait and see" until it's too little too late? If mobile Internet traffic continues to grow at this steady rate, we might not have to wait too long to learn the answer."
Other statistical analysis reveals that over the past five months, mobile internet traffic has jumped 20 percent over desktop internet use, climbing to 10.13 percent from 8.04 percent of total internet traffic in December 2011, according to worldwide statistics from StatCounter.
All statistics point to the fact that companies in the field service industry are at a crossroads. Businesses that do not jump on the mobile computing bus may be left in the dust, as consumers are increasingly looking for customer-friendly companies that offer the most efficient services.
Field service companies that use mobile computing can custom tailor it to take care of their various business needs, such as providing their field service technicians with real-time updates about jobs ? client details, previous work history, etc. Knowing this information before arriving for a job enables field service workers to engage clients in a friendlier manner and address the issue at hand more effectively.
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